BECOME A RECOGNIZED NAME AMONG TOURISTS & LOCALS
Every visitor arrives wondering where to eat, what to explore, and which local businesses are worth discovering.
What if your business was already part of the answer?
Treasure Valley Maps is creating a beautifully hand-illustrated visitor guide featuring the businesses, landmarks, and experiences that make our communities special.
With an initial 100,000 copies planned for strategic distribution across the valley, we’re inviting a select number of businesses to become part of a publication designed to be explored, shared, and remembered.
Because being seen is valuable. Becoming a place people recognize, remember, and choose is even better.
Limited founding advertising placements available.
THE SCOPE OF OUR LAUNCH
One Map. Thousands of Opportunities to Be Discovered.
Designed for visitor discovery today, remain useful long after the trip ends.
THREE CORE BENEFITS
Give Visitors a Reason to Put You in Their Plans.
Be Discovered Before They Search.
You can’t always control what people type into Google. But you can help introduce your business before they even know what to look for.
Place your business where travelers are exploring their options and looking for their next stop.
Build a Reputation Worth Remembering.
Where your brand appears matters.
Being included in a beautifully illustrated local visitor guide creates an opportunity to associate your business with the destinations, landmarks, and experiences that make the Treasure Valley memorable.
More than another advertisement, it’s a chance to become a familiar name in the local visitor experience.
Make an Impression That Travels.
A digital advertisement can disappear in seconds.
A beautifully illustrated map is something people can unfold, explore together, tuck into a suitcase, or bring home as a reminder of their trip.
Your business has the opportunity to remain part of that memory.
CONCEPT MAP PREVIEW
See a concept map.
Here’s an illustrative concept showing how sponsor placements could appear on the printed map. Final layout and artwork are confirmed in your agreement.
Concept map preview (illustrative).
See other work from the artist.
The artist creating our map by hand has produced illustrated visitor-map artwork for other regions. These examples are included to show illustration style.
Example artwork (style reference)
Example: Oregon (illustration style reference)
Example: Montana (illustration style reference)
Example: Utah (illustration style reference)
From a Local Map to Their Next Stop.
The map is just the beginning.
We're developing a connected visitor experience that helps travelers discover local businesses through print and planned digital destination resources.
01 — Discover Your Business
Discover Your Business
A visitor picks up the map and notices your business while exploring the Treasure Valley.
02 — Find a Reason to Visit
Find a Reason to Visit
Your advertisement, location marker, or featured destination story introduces them to what makes your business worth experiencing.
03 — Explore Further
Explore Further
Eligible digital features and QR-connected destination resources can help visitors find business details, explore recommendations, and plan their next stop.
04 — Make Their Next Stop Yours
Make Their Next Stop Yours
Give visitors a clear path from discovering your business to visiting, shopping, dining, or booking. From curiosity to consideration to a potential customer, we're creating more ways for your business to be discovered.
Digital features and launch timing vary by partnership level.
Where Your Business Is Seen Matters.
We’re not creating another advertisement for people to scroll past.
We’re creating a visitor resource intended for places where people are already looking for recommendations.
Be discovered as visitors arrive.
Airports & Travel Hubs
Introduce your business to travelers who may be experiencing the Treasure Valley for the very first time.
Be there when someone asks, “Where should we go?”
Hotels & Guest Accommodations
Reach visitors during the moments they’re planning dinner, exploring nearby attractions, or deciding how to spend their free time.
Stay part of the local conversation.
Attractions & Community Destinations
Connect with families, visitors, and residents looking for somewhere new to explore.
Strategic distribution locations are being developed throughout the Treasure Valley. Specific locations will be confirmed as agreements are finalized. The Boise Airport, Top Selling Air Bnb's are among first year placement prospects.
Fourth-generation Idaho natives dedicated to elevating authentic local establishments across the valley.
ESTABLISHED REGIONAL PERSPECTIVE
Created by people who call this valley home.
We are fourth-generation Idaho locals with deep personal ties across Boise, Meridian, Eagle, and Caldwell. This publication is not produced from an out-of-state marketing bullpen or assembled by automated scraping algorithms. Every fold, road segment, and featured category reflects decades of real community navigation and genuine local pride.
Visiting consumers quickly develop fatigue from sterile digital feeds and generic highway banners. They actively seek a curated, tactile resource recommended by the host locations they trust: one that highlights established regional character over high-volume ad noise.
- Local perspective: Authentic regional curation prioritizing genuine community standing over automated ad bidding.
- Intentional placement: Distributed purposefully across premium regional hospitality counters, lodging lobbies, and visitor hubs.
- Print connected to digital: Physical tactile permanence paired with seamless mobile interaction for active travelers.
MORE THAN A VISITOR GUIDE
Today's Landmarks. Tomorrow's Local History.
Every generation leaves behind a picture of the places that mattered.
Streets change. Communities grow. New businesses open, while others become part of the history we remember.
A hand-illustrated map captures more than directions. It captures a moment in time.
Our vision is to create an illustrated record of the Treasure Valley, featuring the places, landmarks, and participating businesses that help tell its story.
We also intend to pursue historical preservation of the publication through established map-archiving channels. We plan to submit each edition to archives such as the Library of Congress, Harvard Map Collections, and the American Geographical Society for historical reference.
For our founding partners, this is an opportunity to support something beyond a single marketing campaign.
You're helping visitors discover the Treasure Valley today while contributing to a record of the community for future generations.
ARCHIVING (PLANNED)
Preserved for historical reference
We intend to pursue archival submission through established map-archiving channels, including the Library of Congress, Harvard Map Collections, and the American Geographical Society (subject to each archive’s process).
SECTION 9 — INVESTMENT & VALUE
What Would Make This Investment Worth It for Your Business?
A different kind of advertising opportunity.
Every business has a different definition of successful marketing.
For some, it’s new customers walking through the door. For others, it’s stronger brand recognition, more visibility among travelers, or deeper relationships with the communities they serve.
Treasure Valley Maps creates an opportunity to pursue both immediate discovery and longer-term visibility.
One annual advertising investment gives your business a place in a printed publication, beginning with an initial planned run of 100,000 maps.
No additional per-copy charges for qualifying reprints during your contracted term.
And no need to constantly refresh an advertisement just to maintain your placement on maps already in circulation.
EXPLORE THE VALUE FOR YOUR BUSINESS
Use our calculator to see how many additional customer purchases could cover your advertising investment.
Or explore the visibility and community sponsorship opportunities available through our Featured Destination and Gold Landmark partnerships.
Digital features and launch timing vary by partnership level.
Illustrative investment-recovery calculator
Adjust the assumptions below to see how many additional purchases could cover the sponsorship fee under your contribution margin assumptions.
Purchases needed
—
to cover the sponsorship fee
Sales (illustrative)
—
based on your average purchase
Contribution (illustrative)
—
before the sponsorship fee
Note: Calculations are illustrative, not estimates or guarantees of customers, impressions, or sales.
SPONSORSHIP TIERS
Choose the presence that fits your business.
Fixed annual investment across 100,000 planned copies. Strictly capped at 64 planned partner placements to maintain high-visibility editorial distinction.
SILVER TIER
$1,600
Annual investment / Single edition
1.6¢ per planned copy (100,000 planned circulation)
- Standard quarter-panel display placement
- Official category index directory listing
- Active geographic pin on companion digital map
- Standard regional visitor center rack circulation
- Proof of circulation verification report
Calculated rate: $0.016 per copy across 100,000 planned prints.
PREMIUM TIER
$2,800
Annual investment / Single edition
2.8¢ per planned copy (100,000 planned circulation)
Prominent half-panel visual feature placement
Bolded editorial index listing with custom icon
Featured digital placement with direct booking link
Priority placement at concierge and airport channels
Guaranteed inclusion across 64 planned partner locations
Calculated rate: $0.028 per copy across 100,000 planned prints.
GOLD TIER - PREMIER PLACEMENT
$10,000
Annual investment / Single edition
10.0¢ per planned copy (100,000 planned circulation)
Full prime cover or prominent inner-spread position
Primary landmark status on physical cartography face
Exclusive top-tier digital partner banner and profile
Direct distribution guaranteed across all 64 planned partner locations
Category protection: guaranteed single exclusive placement
Calculated rate: $0.100 per copy across 100,000 planned prints.
EXCLUSIVE TITLE SPONSORSHIP
Presenting Partnership (Custom Proposal)
Title masthead co-branding across the entire 100,000 planned copy run, front cover emblem presence, bespoke territorial cartography callouts, and tailored distribution reporting. Limited to a single foundational institution or brand.
Placement details: All investments represent flat single-edition rates covering the full 100,000 planned publication run. Spaces are secured strictly on a first-confirmed basis up to the cap of 64 planned partner placements. Print production proofs and digital verification files are submitted prior to final press run.
SPONSORSHIP TIMELINE
A clear process from first conversation to publication.
Four deliberate milestones designed for absolute clarity, editorial precision, and transparent execution from agreement to print run.
01
Request Options
Start the dialogue to review available cartographic categories, distribution channels, and inventory allocations matching your target demographic.
02
Review Fit & Details
Assess placement prominence, regional category exclusivity, and audience reach metrics to confirm mutual alignment before making any financial commitment.
03
Assets & Proof Approval
Supply vector assets and concise copy. Inspect your dedicated placement proof and exact grid coordinates for sign-off prior to press scheduling.
04
Launch & Review
Physical and digital distribution commences across planned Boise and regional visitor hubs, paired with circulation monitoring and partner documentation.
Commercial Transparency: Full press production and scheduled distribution across regional partner hubs are contingent upon meeting planned launch funding thresholds, ensuring circulation scope and collective partner reach.
DUE DILIGENCE & SPECIFICATIONS
The questions your marketing team will ask.
Review our verification protocols, launch milestones, and technical criteria before submitting your placement request. Everything is documented for transparent commercial evaluation.
How are distribution partner locations being selected and pursued?
Locations are evaluated based on verified incoming visitor traffic, concierge recommendation frequency, and physical display visibility. We are actively establishing placement across regional airport arrivals, premiere hotels, regional visitor desks, and high-footprint cultural centers before the planned print release.
What is the core operational difference between Gold and Premium Tiers?
Gold Tier includes top-quadrant map grid placement, primary editorial indexing, and a direct digital showcase spotlight. Premium Tier provides balanced perimeter placement with categorized directory indexing and individual QR tracking, offering high-efficiency visibility for growing local brands.
How does dynamic QR engagement tracking and attribution work?
Each sponsor panel includes a distinct encoded QR destination that records scans, device context, and engagement timeframes. You receive monthly attribution reports that clearly connect physical map reach to web traffic, booking actions, and digital conversions.
What happens under the launch funding contingency policy?
The initial print run of 100,000 planned copies goes to press once the minimum sponsorship threshold is committed. In the event publication requirements are not fully reached by the milestone cutoff date, all deposits are 100% refundable with zero administrative holdback.
What is explicitly included in each confirmed sponsorship agreement?
Every placement includes full color cartographic layout integration, custom copy proofing, dynamic QR creation, digital partner directory listing, and a certificate of distribution verification following print completion.
How is category exclusivity protected across the 64 planned placements?
To prevent directory saturation and maximize ROI for every partner, categories such as craft breweries, boutique lodging, and fine dining are strictly limited. Commitments are allocated on a first-confirmed basis within the 64 planned placements.
What artwork formats, proofing stages, and copy deadlines are required?
Sponsors submit vector logos (AI/EPS/SVG) alongside high-resolution photography (300 DPI at print dimensions). Our cartographic design team generates a comprehensive prepress proof for your marketing team to review and sign off on prior to final plating.
What payment schedules and escrow provisions are available for B2B accounting?
Invoices can be structured across split installments: an initial reservation deposit followed by balance settlement upon final prepress approval. Invoices include standard B2B vendor documentation suitable for corporate marketing deductions.
What is the projected shelf-life and replenishment cycle across sites?
The planned 100,000 print run is calibrated for comprehensive multi-season utility across high-traffic quarters. Field teams regularly audit racks, monitor velocity, and restock display holders to maintain continuous year-round availability.
CURATED SPONSORSHIP INQUIRY
Let’s find the right place for your business.
Every business profile is evaluated for category exclusivity and geographical alignment across our 64 planned visitor distribution nodes. Submit your brand details to receive tailored placement options, comparative circulation breakdowns, and practical revenue recovery models tailored to your average transaction size.
- Guaranteed category protection for primary retail and hospitality sponsors
- Custom circulation reach projection mapped against 100,000 planned regional copies
- Direct liaison review with zero contractual obligation or advance payment
Prefer direct phone coordination? Reach our editorial desk at [email protected] or call (208) 555-0142 (Mon-Fri, 9am-5pm MT).
Request Placement Options
Review availability, geographic distribution maps, and financial recovery models.
Inquiry Submitted Successfully
Thank you. Our regional director will prepare your placement analysis and schedule confirmation within one business day.
Treasure Valley Visitor Map
An independent local publication. Curated quarterly to guide regional travelers, hotel guests, and relocating families toward premier local businesses.
Distribution planned: 100,000 physical copies
Coverage Areas
- Boise Metropolitan Core & Airport Corridors
- Eagle River District & Old State Commercial
- Meridian Village & Ten Mile Hubs
- Caldwell Indian Creek Plaza Corridor
Direct Inquiries
Sponsorship Desk:
[email protected]
Direct Line:
(208) 555-0194
Regional Office:
800 W. Main St, Suite 400
Boise, ID 83702
© 2026 Treasure Valley Visitor Map. An independent local publication serving Boise, Eagle, Meridian, and Caldwell, Idaho. All rights reserved.